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An e-commerce website is an online platform that allows businesses to sell products or services directly to customers over the internet.

Typically, an e-commerce website will have a catalog of products or services that customers can browse and purchase, as well as a shopping cart feature that allows them to add items to their order and checkout when ready.

An effective e-commerce website will have a user-friendly interface that makes it easy for customers to search for and find the products or services they need. This might include a search bar, category filters, or sorting options to help customers narrow down their search.

The product pages on an e-commerce website will typically include photos and detailed descriptions of each item, as well as pricing information and any available options or variations.

Customers may also be able to read reviews from other customers who have purchased the product, which can help them make a more informed decision.

An e-commerce website may also include additional features to enhance the customer experience, such as a wish list or save for later option, product recommendations based on past purchases or browsing history, or a rewards program for loyal customers, and secure payments.

Overall, an e-commerce website provides businesses with a powerful tool for reaching and selling to a wide audience of potential customers, while also offering convenience and flexibility for customers to shop from anywhere at any time.